Doughnut, organized by several local young designers in 2010, aims to provide high-quality bags for customers, insists on completing all the steps by its own team, and perfectly embodies the design concept of “Integrating fashion and functionality”. With the brand vision “Pack Your Dream”, Doughnut encourages customers to keep pursuing their dreams and wish to be the companion of the dreamers in the journey. 


It always seems impossible until it’s done. At Doughnut, we believe if you can dream it, you can achieve it. This is the reason we are dedicated to designing products that can accompany you and take care of you along the way. And this is our commitment to be there with you to Pack Your Dream.


The entire Doughnut Collection was established with a commitment to making perfectly crafted backpacks with a modern sophistication. Until now, we continue on the same path, unsparing in our demand for perfection. We pay attention in detail from design concept to even a zipper head to ensure that all our products are fine tuned with not only good but the best quality.


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